Enhance Plastic Surgery

Published November 29, 2018 Views: 920

Medical school didn’t necessarily prepare Plastic Surgeon Andrew Broadhurst for the rigours of running a small business, but his passion and dedication to excellence have propelled Enhance Plastic Surgery to become one of Australia’s industry leaders.

Transcript

  • Small Business State Of Mind: Enhance Plastic Surgery

    Enhance Plastic Surgery is a cosmetic surgery business. I’m a plastic and reconstructive surgeon and we provide essentially a surgical service. We really restrict ourselves just to breasts and nose surgery and we also provide what we call a non-surgical service. So soft tissue fillers, wrinkle relaxing injections.

    Probably the biggest obstacle is just managing a business. We spend 6 years in medical school, 7 years in postgraduate training and at the completion of all that training, I think we’re well qualified as plastic surgeons.

    We’re very good at clinical decision-making, we’re good at performing operations but our training doesn’t include, business management – how to set up a business, how to mange a business.

    People work best when they feel valued. And I think firstly you need to value your staff and they need to feel that they are providing or adding value to your business. Secondly, I think, they need to be happy. If you can provide a work environment that is enjoyable where people are happy then they will stay with you longer bet they’ll do their job better.

    Since engaging Employsure, employment of staff has become much simpler. We no longer have to worry about the small details of contracts. In terms of pay rates or staff entitlements, annual leave. All that’s taken care of for us and that makes life much simpler for us.

    Probably two keys. One is you have to be passionate about what you do. And two, I think you need to strive for excellence. You need to be passionate and you can’t do everything by yourself so you need a team. You need a team who shares your passion. And together with that passion you then need to strive for excellence.

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