For Australian small businesses, the start of November usually marks the beginning of peak season and all that follows- packed stores, busy staff, big discounts, big orders, and products running out of stock. The next seven to eight weeks can often be the make or break for some businesses. The Christmas trading quarter is also the most critical on the retail calendar when discretionary stores make up to two thirds of their profits. But with a cost-of-living crisis on the cards, how can businesses prepare for the holidays?
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